OOH In brief Southern Africa

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    Billboard dynamics

    The Saatchi & Saatchi creative team has produced a billboard for the new Peugeot 206 GTi 180 showing the vehicle shot at an angle. The visual tempts audiences to devour the car with the payoff 'Please do not lick the billboard'. The creative team behind the ad includes copywriter James Weymouth and art director Bryan Courtney.

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