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| DALE HEFER Dale Hefer, CEO of the Nedbank IMC, says in 2024, the year of shrinking marketing budgets, marketers will have to get more from less... read |
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| KARABO LEDWABA Coca-Cola in the UK will temporarily remove labels from their Sprite and Sprite Zero on-the-go bottles in a limited trial that will test the brands marketing strength...read |
| | BRENDAN SEERY There’s a marketing/advertising theory that one of the best ways to get a consumer to buy into your product or service is to push the aspirational angle, loading on the glitz and glamour so a potential customer sees themselves in that fake little scenario...read |
| | The 2023 TV Establishment Survey (ES) has revealed significant shifts in South Africa's TV viewing landscape...read |
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| | | GRAHAM DENEYS What do meerkats, rabbits and Phil Collins have in common... Read | | DR CARLA ENSLIN Carla Enslin, academic head of the IIE Vega Schoo examines how being true to your ‘throughline’ will align you with being authentic in 2024... Read | | |
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Digital |
| ISSUED BY CARRY1ST Carry1st, Africa’s leading game publisher and digital commerce platform, announces a strategic investment by Sony Innovation Fund, the venture capital arm of Sony Group Corporation... Read |
| ISSUED BY AFRIGIS Retail company sharpens sales strategy and boosts growth with GIS platform from AfriGIS... Read |
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Events & Conferencing |
| The pan-African event is set to take place at the Inkosi Albert Luthuli International Convention Centre in KwaZulu-Natal from 13-16 May 2024, uniting professionals from around the world in the field of travel... Read |
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Media |
| ISSUED BY MACHINE_ Machine_, a creative solutions agency, celebrates five shortlists at The International Andy Awards Regional Competition – marking a strong start to 2024... Read |
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OOH |
| ISSUED BY OASIS DIGITAL NETWORKS We are super excited to share that Africa Padel has chosen Oasis Digital Networks as it’s media partner for the roll-out of our DigiMax digital billboards at their super-fast expanding network of Padel locations across SA... Read |
Research |
| ISSUED BY SPARK MEDIA How is load shedding impacting economically active South Africans when it comes to the main meal of the day?... Read |
Social Media |
| Anna Collard, SVP of content strategy and evangelist at KnowBe4 Africa weighs in on the risks of AI in light of Taylor Swift's explicit AI-generated pictures... Read |
TV |
| ISSUED BY THE WALT DISNEY COMPANY AFRICA The newest installment of National Geographic’s Emmy Award-winning anthology series, Genius, returns this February. For the first time, the docu-drama series explores the lives of two iconic geniuses: Dr. Martin Luther King Jr. and Malcolm X... Read |
Africa |
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| ANGELO AMANTE AND CRISPIAN BALMER Italian Prime Minister Giorgia Meloni pledges new partnership with Africa, funds limited... Read |
| Global payment trends merge with local innovations to create a diverse African financial ecosystem. "Super apps" and embedded finance drive digital integration, vital for financial inclusion... Read |
Business |
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| Crop diversification involves cultivating a variety of crops within a given area to improve productivity and sustainability. The practice is a countermeasure against soil degradation, which is a potentially disastrous side effect of mono-cropping... Read |
| RYAN GAINES While 2023 was a good year for South Africa’s logistics sector, it faces considerable challenges in 2024... Read |
| KATJA HAMILTON China and the US restart talks in Beijing to curb synthetic opioid fentanyl production. Overdose crisis claims 100,000 lives yearly... Read |
| GEORGE MIENIE One thing is certain: this year will be anything but dull... Read |
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| BrandMapp is a unique South African dataset that uses a mega-sample of more than 30 000 respondents to profile the 12 million adults who live in mid to top-income households earning in excess of R10 000 per month. Now in its eighth year, the BrandMapp survey is a bespoke, independent survey that powers the WhyFive consumer insights consultancy. |
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